What would it be like to run your own wireless store? With a recognizable brand name, customer confidence already established, and a support team at your back?
Whether it's Simple Mobile, Verizon Prepaid, or Total Wireless, opening any branded prepaid wireless store can be a great step toward long-term success in the wireless market. However, before starting any venture, it's always wise to know what you're getting into, just like with any business decision.
Before signing a lease, ask yourself:
Is a branded wireless store the right fit for my goals, my experience, and my market?
In this blog, we will guide you through 5 simple yet important questions that will help you decide whether this opportunity is right for you, and which brand arrangement suits you best.
Keep reading to discover if this is the business path you've been waiting for.
1. Are You Ready to Put Yourself under the Rules and Standards of a Brand?
Branded stores come with structure, which can be both an advantage and a challenge. If you're opening a Total Wireless store, you'll need to make it exclusive. Similarly, Simple Mobile and Verizon Prepaid also have brand guidelines you’ll need to follow.
If you want to become a prepaid Simple Mobile dealer, Verizon prepaid retailer, or Total Wireless dealer, ask yourself:
- Will I adhere to brand-specific setup, signage, and promotional standards?
- Am I okay with ongoing compliance checks and updates?
A branded store can be a good match for you, especially if consistency and clear expectations sound good to you.
2. Do You Have or Can You Secure a Prime Retail Location?
Wireless brands like Total Wireless perform best in areas with high traffic and visibility. Customers should be able to find your store easily, park conveniently, and feel comfortable coming in.
Ask yourself these questions before you say yes:
- Is the location easy to find?
- Does it get good foot traffic without too much nearby competition?
- Do you know the local community and their wireless requirements?
Site matters! A strong location helps you start growing from day one.
3. Are You Financially Ready to Start Well?
There are upfront costs to every branded store design, inventory, staffing, and even marketing. The average launch of a Total Wireless or other prepaid store typically requires $100,000 or more.
You’ll need to budget for:
- Store construction (especially brand-compliant fixtures)
- Products, accessories, and SIM cards
- Staff salaries
- Launch promotions
- Enough backup funds for at least 3–6 months
4. Do you have any Prior Experience in Wireless Retail?
Wireless retail is not about phones; it's about people. Whether you're selling a data plan or helping with a billing issue, your communication and customer service skills will define your success.
Think about:
- Do you (or your team) interact well with all kinds of customers?
- Can you explain wireless plans, upsell accessories, and tech problems?
- Is your team ready to learn product knowledge and service excellence?
5. Do You Want Long-Term Support or Prefer Going Solo?
One of the biggest advantages branded wireless stores offer is strong support at the start, something many independent businesses lack. You'll have a team to advise you on marketing materials, national promotions, and store setup.
- Total Wireless stores, for example, receive full launch assistance and compliance oversight.
- Simple Mobile and Verizon Prepaid dealers receive flexible multi-carrier tools with AntGen’s guidance.
Final Thought: Is This the Right Fit?
Opening a branded wireless store isn't just a business decision, it’s a lifestyle change.. You’re choosing structure, support, and the power of recognizable names like Total Wireless.
But success starts with asking the right questions. Now you have five to get you started.
AntGen is a prepaid wireless master agent that can help you choose the best brand for your goals and support you through every stage, from location research and documentation to grand opening and expansion.
Find out more about branded wireless opportunities through AntGen.
Your store, your future - possible with AntGen
Frequently Asked Questions
1. Is it possible to become a Simple Mobile or Verizon Prepaid dealer with AntGen?
Yes! AntGen can help you in becoming a Simple Mobile or Verizon Prepaid dealer and will assist & guide you throughout the whole process.
2. Can I start if I have no experience?
No! You need prior experience if you want to start your journey as a retailer with top-branded prepaid wireless brands.
3: What support does AntGen provide?
We handle everything-location, setup, approvals, training, and launch.
